Design fields are evolving fast due to never-ending innovations in digital technologies. Established trends are getting replaced by the latest and greatest innovations. Motion design can be considered as one of the best trends of this year. Delivering innovative solutions by using animated elements become an inevitable standard in the Industry. The animation is applied for UI elements of a digital product and any other graphic material. An animated logo has become a trump card of marketing and brand identity. Static logos are manipulated to motion graphics by motion designers. 90% of companies showcase their animated logos in digital media. More and more companies are giving life to their company logos by giving life to them using motion graphics.
A logo is the masterpiece of a brand’s identity. The branding strategy is accompanied by an amazing logo that reflects the business’s personality. Storytelling through a logo is an amazing strategy for catching the audience's attention as well as making it memorable to them. The foundation of the successful brand building strategy is built upon the creation of an amazing logo that proclaims the brand image. The new era embarrasses design trends and changing customer behaviours. Professionals must take advantage of the opportunities opened by modern technology. Skilled designers and animators are required to breathe life into your brand’s static image. You can choose the animation level, whether you want a simple motion or a lengthy short anime like movement.
Improved brand awareness
Experts say that animated videos and logos creates an everlasting memory and awareness of the products in the minds of the public audiences. A well designed animated logo draws the attention of potential clients quickly. If necessary creating lengthy animations up to 10 seconds would create an everlasting positive impact on your brand. There is nothing better than creating an emotional connection with your clients. An animated logo accompanied by amazing sound effects is more than enough to connect with your clients. If your brand’s identity through your logo can bring some positive emotions among your targeted audiences, it is very likely that they will remember your brand’s identity. We create professional-quality animated logos which will stay in the minds of your targeted audience that helps in increased brand awareness and thereby more conversions which is basically the end goal of your business strategy.