Responsive Web Design

Responsive Web Design

Responsive web design helps web developers to create web pages that render content effectively on devices with different display resolutions and aspect ratios. Since more than half of the internet traffic comes from mobile devices, the upcoming trend in web design will be the updated versions of the design rules we have now. Web browsers in features don’t understand Javascript and all that, so the best solution is to create a basic website and enhance its visual aspects according to device needs. Since the number of mobile internet users is increasing every day, we can’t ignore the importance of responsive web design in the upcoming years before something innovative comes and replace current web design trends.

Visual improvements

Major visual improvements come in text elements and colour schemes. Bold text arranged in blocks with colour schemes that match the overall theme of the website with tactical usage of different font styles in proper places. The user’s attention can be guided to the desired areas by using bright color schemes in a well-structured manner. Interactive backgrounds are also useful to catch attention and improve the dynamics of websites and also helps make it more informative to the user as well. So many tools are available for implementing dynamic elements to websites with immense community support. The responsive design depends on card-style layout up to a great extent to represent data in the form of images, grids, and videos across all devices with different display sizes, ratios, and resolutions.

Advantages of responsive web design

The biggest advantage is traffic from mobile devices. Google loves mobile-friendly websites. So having a mobile-friendly website will definitely boost your SEO especially among mobile searchers. It also helps in lowering mobile development costs because creating responsive websites cost way less than creating a mobile application. This leads to the third advantage which is lower maintenance costs. A separate mobile application or a mobile version website requires extra maintenance and care. But having a single website that can be used across all the devices helps cut down all the additional costs. Lower bounce rate is something that comes as a gift because users spend more time on our website and it leads to the ultimate end goal that we are looking for, which is higher conversion rates.